Customer Development Manager

At ING,we’reall about celebrating what makes youyou.As part of our forward‑thinkingGrowth Tribe,you’lljoin a team that thrives on curiosity,collaborationand innovation—working together to create simple, meaningful experiences that genuinely make a difference.

We’relooking for multiple Customer Development Managersto help shape how customers engage with ING from day one and throughout their journey with us. In these roles,you’lldrive early engagement, lift product uptake, deepen ongoing connections, reduce customerattritionand turn insights intopurposeful action—with real autonomy to optimise and evolve creative execution at pace.

Across several focus areas, you may be designing exceptionalfirst‑90‑day onboarding experiences, maximisingsales and cross‑sell opportunities, improvingengagement and retention, or developing strategies toretainand win back customers at risk. Whichever area you focus on,you’llleveragecustomer insights, analytics,segmentationand real‑time triggers to deliver measurable commercialoutcomes.

Ifyou’reenergised by customer behaviour, excited byexperimentationand motivated by driving real customer and business outcomes, this is your opportunity to make animpact!

These arepermanent rolesbased inSydney.

Whatyou’lldo

• Use customer,marketand competitor insights to define priority segments and shape campaign strategy. 

• Buildbest-in-classpersonalisedcustomerjourneysfocusedon, featureadoption,transactions and deposits,cross-sell,attritionand app engagement.

• Initiateand lead creative adjustments, including copyoptimisationsand A/B test variants driven by performance insights and business needs.

• Setcampaign success metrics, analyse performance, run experiments, and optimise spend by scaling what works.

• Leverage data dashboards, testingframeworksand AI-driven insights to guide decisions andidentifysignals that matter. 

• Collaborate across Growth, Product, Digital, Marketing, Legal and Compliance to deliver seamless, customer-centriccampaigns.

Whatwe’relooking for

• Experience using customer data,segmentationand insights to drive targeted communications and engagement strategies, with SQL highly regarded but not essential.

• A background in banking, financialservicesor another regulated environment. Exposure to PEGA, statistical experimentation or behavioural science considered beneficialbut not essential.

• An understanding of test‑and‑learn practices, ROI measurement and data‑driven decision making.

• A builder’s mindset with a strong bias for action, turning ideas into results quickly while working end‑to‑end.

• Confidence navigating compliance guardrails, managing cross‑functionalstakeholdersand handling challenging conversations to keep initiatives moving.

• A proactive self‑starter with a project‑management mindset, exceptional communication skills, a passion for customers and the courage to challenge ideas constructively.

What’sin it for you?

• Discounted ING Health Insurance

• AnadditionalRest Day tosupport your wellbeing

• AnIMPACT dayto volunteer onapproved sustainability activity

About Us

At ING,we’reall about making life simpler and more rewarding - for the people who bank with us, the team members who work with us, and the communitieswe’reproud to support. Joining ING means stepping into an environment where your individualityisn’tjust welcomed -it’scelebrated.We’vebuilt a culturethat’sfun, inclusive, and supportive, giving you the freedom to be yourself, so you can do your thing. 

Whetheryou’retaking ownership of exciting projects,thinking outside the box, or working with global colleagues,you’llfind ING is the kind of place where growthisn’tjust a possibility;it’sa promise. As a WGEA Employer of Choice for Gender Equality and Family Inclusive workplace,you’llfeel the difference in how we value and champion our people. 

We make hiring decisions based on your skills, capabilities, and how you align with our values - not on ticking every box. So, ifyou’reinterested butdon’tmeet all the criteria, we encourage you to apply.We’reinvested in fostering adiverse and inclusive workplacewhere everyone feels like they belong.We’reyour allies in helping you do your thing during the recruitment process, so let us know(email below)if yourequireany support or adjustments when you apply.

Soundlike your kind of vibe? Wecan’twait to hear from you!