Campaign Data Analyst

Our Customer Development team plays a key role in how we connect with customers across the Retail Bank — delivering timely, relevant and personalised communications that add real value. As expectations evolve, we’re investing in smarter data, deeper insights and richer automation to create more dynamic engagement across mobile, email, SMS and digital channels.

Working in a collaborative Agile environment, we partner with Product, Digital, Marketing, Data and Operations to design experiences that inform, support and empower millions of customers. From ensuring customers stay safe and compliant to driving stronger engagement with our products and propositions, we’re at the centre of delivering communications that matter.

As we scale, we’re opening two key roles as Campaign Data Analyst that will help lift both customer and commercial outcomes, with opportunities to influence how we communicate, automate and optimise across journeys.

While both roles contribute to high‑quality, data‑driven communications, each has a distinct focus:

• Campaign & Regulatory Communications Analyst — centred on accuracy, risk management and clarity, ensuring regulatory requirements are met while keeping customers informed and compliant.
• Campaign Performance & Automation Analyst — focused on optimisation, commercial uplift and scaling automation, using insights and experimentation to lift engagement and outcomes.

When applying, please include a short cover letter and tell us which role you’re most interested in, along with the value you can add from day one.

What you’ll do

• Design, deliver and optimise data‑driven communications across mobile, email, SMS and digital channels.
• Manage structured workflows end‑to‑end, ensuring accuracy, quality and timely execution.
• Use insights, targeting and experimentation to improve customer experience and outcomes.
• Collaborate with Product, Digital, Marketing, Data, Risk and Operations teams to deliver high‑impact initiatives.
• Continuously enhance processes through automation, testing, and standardisation.

What we’re looking for

• Experience in customer communications, campaign delivery, automation or regulatory/KYC environments.
• Proven SQL knowledge and Unica campaign‑build skills are essential.
• Exceptional analytical mindset with the ability to interpret data, validate accuracy and simplify complexity.
• High attention to detail and comfort working within structured processes and quality frameworks.
• Confident communicator with strong stakeholder management skills and the ability to operate in Agile teams.
• Curious, proactive problem solver who continuously looks for ways to improve, iterate and deliver value.

What’s in it for you?

• Discounted ING Health Insurance
• An additional Rest Day to support your wellbeing
• An IMPACT day to volunteer on approved sustainability activity

About Us

At ING, we’re all about making life simpler and more rewarding - for the people who bank with us, the team members who work with us, and the communities we’re proud to support. Joining ING means stepping into an environment where your individuality isn’t just welcomed - it’s celebrated. We’ve built a culture that’s fun, inclusive, and supportive, giving you the freedom to be yourself, so you can do your thing.

Whether you’re taking ownership of exciting projects, thinking outside the box, or working with global colleagues, you’ll find ING is the kind of place where growth isn’t just a possibility; it’s a promise. As a WGEA Employer of Choice for Gender Equality and Family Inclusive workplace, you’ll feel the difference in how we value and champion our people.

We make hiring decisions based on your skills, capabilities, and how you align with our values - not on ticking every box. So, if you’re interested but don’t meet all the criteria, we encourage you to apply. We’re invested in fostering a diverse and inclusive workplace where everyone feels like they belong. We’re your allies in helping you do your thing during the recruitment process, so let us know (email below) if you require any support or adjustments when you apply  

Sound like your kind of vibe? We can’t wait to hear from you!

(One last note: We operate using a direct talent sourcing model, so no agency introductions, please.)

ING is Australia’s most recommended bank according to RFI Global’s Consumer Atlas Survey, January–June 2025 (n = 29,510) when compared to customers of the 10 largest ADIs operating in Australia.

Need more?

Contact: Skye Griffiths on skye.griffiths@ing.com

For support and adjustments, including DEI, LGBTQI+ confidential application support enquiries: rpoteam.au@ing.com

Applications close Friday 20 March

Before you apply
Here at ING we consider employee development to be important and encourage existing employees to apply for suitable internal positions. It is expected that any employee applying for a vacant position would have been in their current role for a minimum of twelve (12) months before applying. This may be waived in special circumstances and after consultation with your Manager.

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