Market Research Expert

For our Media, Analytics & Insights team, we are looking for a Market Research Expert who will partner directly with brand and product marketers to recommend, plan and execute market research in pursuit of a deeper understanding of customers’ attitudes, beliefs and motivations.

The Market Research Expert will look to pull in customer insights from both traditional market research run at a global level and also non-traditional sources to develop a holistic understanding of what is going on in the hearts and minds of customers.

At ING, we believe all sustainable progress is driven by people with the imagination and determination to improve their future and the futures of those around them. Our purpose is therefore to empower people to stay a step ahead in life and in business.

As a global financial institution, we redefine banking at times of incredible change: a journey powered by technology, centered around our customers, and driven by smart, determined teams. Our people from all backgrounds reflect the diversity of the communities we serve, drive innovation and shape the future of our company. Regardless of your background, religion, or lifestyle, you’ll be welcome here.

The team

You will join a high performing team currently consisting of 2x research experts. You will report to the Expert Lead Media, Analytics & Insights.

Roles and responsibilities

You will collaborate closely with the current market research experts within the team to identify, extract, and translate valuable insights across a range of strategically relevant research programs, whilst also working with your peers in the markets to grow the collective skillset of the ING research community.

Key is your ability to understand the needs of the global teams and markets, translate these into research / insight projects and action them.

Some of the key responsibilities are, but not limited to

• Advise and interact with cross-team stakeholders on their market research needs and objectives

• Set-up, manage and execute market research projects from A to Z, in close collaboration with research team members and key stakeholders

• Clearly summarize and communicate research findings and able to convert data in appealing visuals that conveys your message and the insight that needs to be shared

• Partnering up with external vendors; such as research & media agencies, consultancies on various global projects

• Connect research findings to other sources (analytics, media, social listening) to widen the findings and the reach of your insights

• Help fostering the global insights community, where global and local research collaborate.

How to succeed

We hire smart people like you for your potential. Our biggest expectation is that you’ll stay curious. Keep learning. Take on responsibility. In return, we’ll back you to develop into an even more awesome version of yourself.

We are looking for a team member with the following knowledge and experience:

• Bachelor or Master degree in marketing or other relevant degree

• 3+ years professional experience either on market research company or brand side

• Data driven attitude: true data curiosity and the ability to derive new insights

• Strong multitasking, accuracy and prioritizing skills in fast paced environment

• Creative approach to problem solving; always looking for improvements

• Flexible, likes to explore, can handle changes, and not yet set project boundaries

• Excellent level in English spoken and written

• Willing to travel to ING markets, if required

• Market research experience; setting-up and the execution of research projects, preferably quant and qual with a multi-country approach

• Knowledge of research fundamentals, such as sample representativeness and drafting questionnaires

• Experience with brand and comms research

• Strong project management skills; running multiple projects at the same time

• Proven experience of transforming data into actionable insights

• Experience with analyzing data tables and reporting using with Excel and Power Point

• Strong communication and presentation skills

Rewards and benefits

We want to make sure that it’s possible for you to strike the right balance between your career and your private life. Find out more about our employment conditions. A unique opportunity to join a new team with a clear purpose. A unique offer and a range of flexible compensation and other benefits:

• A fixed term contract.

• A salary compensation that is fit for purpose and the experience required to fulfil the job.

• Personal growth & challenging work with endless opportunities to realise your ambitions.

• A progressive and dynamic way of working, where new ideas are valued ahead of convention

• The opportunity to meet various important players in the media landscape (publishers, tech companies, cutting edge marketing tools).

• The chance to get to know ING from an international perspective

• Pension scheme

• 13th month salary

• Individual Savings Contribution (BIS), 3.5% of your gross annual salary

• 8% Holiday payment

About us
Curious about how ING empowers people and businesses to move forward? Discover what we do and what we can offer you.

Questions?
Contact the recruiter attached to the advertisement. Want to apply directly? Please upload your CV and motivation letter (max 300 words) by clicking the ‘Apply’ button.