Marketing Manager, Campaigns Analyst

REQ-10104871
02/12/2025
Brand Management
Sydney, Australia
ING Bank

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At ING Australia, we believe that your individuality is what makes you stand out from the crowd. That's why we offer a career that's as unique as you are. With a global scale, inclusive culture, and cutting-edge technology at your fingertips, you'll have everything you need to become the best version of yourself.

We’re looking for a data-driven marketer who loves turning numbers into narratives. If you thrive on insights, dashboards, and optimizing campaigns for impact, this is your chance to shape the future of banking with us.

Ready to make an impact?

What you’ll do

Transform data into powerful stories and insights: Deliver actionable insights that empower smarter decisions and elevate marketing campaign performance
Lead campaign intelligence: Dive deep into Below-the-Line (BTL) and Through-the-Line (TTL) campaigns to uncover emerging trends, growth opportunities, necessary pivots and strategic wins.
Drive performance excellence: Collaborate with marketing and customer teams to seamlessly integrate performance tracking into every campaign, ensuring measurable impact.
Build dynamic dashboards: Design and maintain real-time dashboards that put campaign performance at your fingertips, enabling fast, informed action.
Champion continuous improvement: Set the standard for reporting excellence, always seeking new ways to optimize and innovate.

What we’re looking for

4+ years in marketing analytics, campaign analysis, or digital performance reporting.
Proficiency in data tools (Excel) and dashboard platforms (Tableau, Power BI, Looker).
Strong analytical mindset with attention to detail and storytelling skills.
Experience with multi-channel marketing data and CRM systems.
Collaborative, proactive, and customer-focused.

What’s in it for you?

Discounted ING Health Insurance
An additional Rest Day to support your wellbeing
An IMPACT day to volunteer on approved sustainability activity

About Us

At ING, we’re all about making life simpler and more rewarding - for the people who bank with us, the team members who work with us, and the communities we’re proud to support. Joining ING means stepping into an environment where your individuality isn’t just welcomed - it’s celebrated. We’ve built a culture that’s fun, inclusive, and supportive, giving you the freedom to be yourself, so you can do your thing.

Whether you’re taking ownership of exciting projects, thinking outside the box, or working with global colleagues, you’ll find ING is the kind of place where growth isn’t just a possibility; it’s a promise. As a WGEA Employer of Choice for Gender Equality and Family Inclusive workplace, you’ll feel the difference in how we value and champion our people.

We make hiring decisions based on your skills, capabilities, and how you align with our values - not on ticking every box. So, if you’re interested but don’t meet all the criteria, we encourage you to apply. We’re invested in fostering a diverse and inclusive workplace where everyone feels like they belong. We’re your allies in helping you do your thing during the recruitment process, so let us know (email below) if you require any support or adjustments when you apply

Sound like your kind of vibe? We can’t wait to hear from you!

(One last note: We operate using a direct talent sourcing model, so no agency introductions, please.)

ING is Australia’s most recommended bank according to RFI Global’s Consumer Atlas Survey, January–June 2025 (n = 29,510) when compared to customers of the 10 largest ADIs operating in Australia.

Need more?

Contact Skye Griffiths on skye.griffiths@ing.com

For support and adjustments, including DEI, LGBTQI+ confidential application support enquiries: rpoteam.au@ing.com

Applications close 16th December 2025

Before you apply
Here at ING we consider employee development to be important and encourage existing employees to apply for suitable internal positions. It is expected that any employee applying for a vacant position would have been in their current role for a minimum of twelve (12) months before applying. This may be waived in special circumstances and after consultation with your Manager

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ING’s vision is to unlock our people’s full potential through our inclusive culture where everyone has the opportunity to develop and have impact for our customers and society. To achieve this vision, our policies support diversity, equity, and inclusion. As an equal opportunity employer, we do not tolerate discrimination of any kind with regard to age, gender, gender identity, cultural background, experience, religion, race, ethnicity, disability, family responsibilities, sexual orientation, social origin, or any other status protected by applicable law. If you require any assistance or if we can accommodate you in any way when participating in our application and/or interview process, please email the recruiting contact listed for the relevant position. We will be happy to work with you to ensure a fair and accessible process. Read more about our commitment to diversity, inclusion and belonging here.